First, thank you to David Kaplan of AdExchanger for leading last week’s breakfast roundtable on Facebook vs. Google and the battle of advertising platforms. We had a great mix of senior executives from the broadcast, advertising/marketing and media industries attend (sorry, we don’t publicly disclose the attendee list). We discussed how we should be watching [...]
Tag Archives | search
YouTube has this great tool to generate search stories. Think of searches not as finding static information, but as telling stories over the course of progressive searches. Try it out at http://www.youtube.com/user/SearchStories
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I'm currently the EVP of the Technology and Digital Content group at MWW (mww.com). Follow this blog to keep up on our latest roundtable and panel events, surveys and research white papers. You can reach me at ecohen AT mww.com.
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