Last week we held Verizon’s first innovator community meetup in Boston. More than 160 entrepreneurs, developers, investors and executives from technology leaders such as Cisco, Harvard Business School, Nokia, Harmonix, Sonos and the MIT Sloan School attended the event, which was held at the Cambridge Innovation Center. Senior executives from Verizon and partner organizations met [...]
Archive | MWW Group RSS feed for this section
Big Data and Connecting with Customers
Next Thursday I’ll be moderating the opening panel at the MWW sponsored Conference Board Customer Experience Leadership Conference (click here). I’ll be joined by senior executives from Pitney Bowes, IBM and Dun & Bradstreet. I’ve posted the full conference description below and will provide the notes from the panel shortly after we wrap [...]
Read full story • Comments are closed
Verizon’s First Borderless Consumer Survey from the FiOS Innovation Index
We are working with Verizon on their new FiOS Innovation Index. This week, we released the first borderless consumer survey. I posted the summary below along with an infographic that outlines the results. Look out for more ahead…
Our San Francisco Technology Team is Growing!
Today, we announced Nimbuzz as a client of our San Francisco office. You may not know them yet, but you will – they are one of the largest messaging services in the world. We have more new client and new hire announcements coming up as we grow our tech and digital industry team in [...]
Former senior Nokia comms exec joins our technology leadership team
Great news! Laurie Armstrong has joined our technology and digital content practice group as Senior Vice President of MWW’s technology and digital content practice. Laurie will oversee MWW’s technology team focusing on mobile devices, apps and services, and lead the Samsung Mobile Account. Laurie comes to MWW’s technology team with 15 years of experience [...]
Eventbrite: Who’s Got Ground Game
This past week we worked with Evenbrite, a client out of our San Francisco and New York offices, to release nine months worth of campaign event data. Everything from local fundraisers to presidential rallies managed on Eventbrite were included as the Eventbrite Politics team took a look at which parties were orgazing more events on [...]
Uncovering What Drives Relevance (and relevance drives engagement and action)
One aspect of our NetRelevance research approach is its application via survey to uncover the drivers of relevance with specific audiences or more granular areas of focus. Recently we used this methodology to take a look at when watching movies, TV and videos on a mobile device is most relevant to consumers. By mining the words, images and [...]
MWW West Coast Grows With Los Angeles Acquisition and San Francisco Director
Two great pieces of news for MWW as a whole and the technology and digital content industry group. MWW Acquires Los Angeles-Based Enso Communications Enso Founder and Former Edelman GM, JP Schuerman, to Become EVP and General Manager of MWW’s Los Angeles Office LOS ANGELES – June 5, 2012 – MWW (www.mww.com), one of the top [...]
MWW Ventures: BuzzMob to be the first strategic investment
BuzzMob Forms Strategic Partnership with MWW Group Posted on Apr 24 2012 by buzzmob BUZZMOB™ FORMS STRATEGIC PARTNERSHIP WITH LEADING PUBLIC RELATIONS FIRM IRVINE, CA— (April 24, 2012) — BuzzMob™ (www.buzzmob.com), a mobile app for live events that forms location-based social networks in real time, announced a strategic partnership with one of the leading independent [...]
MWW Ventures Launches: Why, What and Who is Our First Investment
Today my firm announced one of the first strategic venture arms for the PR industry – MWW Ventures. It’s where I believe we need to go as an industry, and quickly. It’s about a shift from a professional services industry increasingly led by technology, to leading technology development itself. Sure, times were nice for [...]
Recent Pins.
Twitter
Follow @twitter.com/ephraimcohen on Twitter
